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Heard Global launches event management firm with 25+ years experience

(June 24, 2021) Charlotte, NC: EVENTS/COM a 25-year strong national event production company that has produced thousands of events across North America announced today the launch of its new website and brand, Heard Global, highlighting its unique market position to satisfy diverse organizations’ live, virtual and hybrid event needs. The new site and accompanying brand identity are the culmination of Heard Global’s continued success into the key areas where they have already been an industry leader, and expansion to better support the world’s best companies with advanced offerings and elevated services.

“Heard Global will offer our clients a full range of event services across the globe. We have assembled a talented team of the best and brightest from across the events industry and we are primed to become a visible force in the live, virtual and hybrid events spaces,” said Fred Huther, Chief Sales Officer. “Since 1996, our team has focused on listening to and anticipating their client’s needs, so we can grow and develop strategic solutions to help them not only meet but exceed their goals and now Heard Global is poised to be the leading partner for brands to provide the resources and smart solutions they need to be a disruptive player in the full-service, event management space.”

Over the course of what has been a truly unique past year, the new Heard Global has been nimble in supporting clients’ business needs with timely communications and executable programs. They are launching expanded service offerings aimed at helping clients adapt to the changing climate in experiential marketing and events and execute effective internal and external communications. Our service areas include: brand activations and experiential, sports and entertainment venues and events, corporate meetings, and destination management.

“We are crafting ourselves to be a full-service events management company, including the ability to offer production and destination services to planners which is not common in this arena,” commented Mark Donaldson, CFO. “The expansion of Heard’s offerings comes at a time when changes are imperative to the success of any brand or company looking to reach consumers in a genuine and effective manner. Our firm has been singularly focused on paving the way to a future where experiential marketing takes on a new, vastly more expansive meaning than it held a few short months ago.”

Heard’s core offices are positioned strategically across the U.S. in Charlotte, St. Louis and California with a footprint that will continue to grow over the next 18 months, allowing Heard to serve not just North America, but expand internationally, opening global offices including London, Dubai, and Latin America over the next year. They recently opened sales offices in Boston, NY, Atlanta, Miami, Denver, and Southern California with other offices planned to launch this summer.

About Heard: We believe experience matters and with over 25 years in the event marketing space, we are an innovative leader connecting brands and their consumers through shared passion. We examine how people think, feel, and respond through the power of experience. From conception to completion, rooted in insight and strategy, designed with the client and customer experience in mind and executed flawlessly, we partner to inform, inspire, and impact the audience by combining technology, content, and an unlimited passion for flawless execution. Heard can support your live, virtual & hybrid event top to bottom. We are Heard.


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